I AM THE LIST, a Black Owned Creative Agency Owned by Nashville Husband-Wife Duo Celebrates 5 years of Positive Impact With A Pop Up Shop and They Discuss Why They Started Agency for Minority Entrepreneurs
RELEASE DATE: April 6, 2019
[Nashville, TN] — On April 27th, I am the List will be hosting a celebration pop-up shop during NFL Draft weekend to commemorate their 5 year business anniversary. The event will feature food, drinks, music, local art and a fashion presentation. RSVP Here
IAMTL began with two sisters, Taniesha and Stephanie, as a vintage based clothing brand called The List Clothing. Their goal was to inspire women to be confident while pursuing their dreams. Since its inception in April 2014, the company has been dedicated to providing affordable, unique clothing for women. 5 years later, I am the List is still a primary source for unique women’s clothing but has since expanded its scope in business.
Greg, Taniesha’s husband, joined the team as Marketing Director after the first year of having the company’s doors open. There was a quick realization that even with their background in finance, sales, and marketing, there were limited guidance and resources for Creative Entrepreneurs with small businesses.
“It became more and more clear to me that if you didn’t have a business strategy based on how your company’s industry worked, your journey as a creative entrepreneur would prove to be even more difficult than usual.” Taniesha pointed out. This was especially true for minority women whose businesses were based in hair, makeup, clothing, entertainment and design.
Greg and Taniesha decided to create a new platform that would aid these type of businesses in developing their brands. I AM THE LIST was reborn as a creative agency and a platform for distribution of informative content. The company offers services in strategy, content creation, photo, video, design, development, event planning and social media management.
I Am The List’s mission is to inspire creatives to take ownership of being empowered in business, while living a healthy and fulfilled lifestyle. IAMTL works to consistently inspire the youth by sponsoring local Nashville organizations that give entrepreneurship learning opportunities to underprivileged youth and first generation college students. IAMTL’s mission along with the commitment to stay involved with the community has helped them keep growing steadily over the past 5 years.
“The overwhelming support from Nashville residents, especially creatives, has been crucial to our brand’s success,” claims Taniesha, who hopes that attendees of the anniversary event will realize that the company would not be celebrating this milestone without them.
“The 5 Year Anniversary Celebration” pop up will include local art, a DJ and special performances. Attendees are invited to enjoy food, delicious bite size treats, shopping and cocktails.
The ambiance will be set with a Gallery of their previous and new photo fashion campaigns. Food and cocktails will be provided by Nashville black owned businesses: Dean's Chicken and Waffles, Renee's Treats, and Luxe Libations. Inside AR Workshop Nashville, guests will get a preview the company’s new merchandise for men and women and a live fashion demonstration of I Am The List Clothing's Vintage Capsule collection, curated by Taniesha Westbrook. Outdoor festivities will take place on the covered patio with a showing of art displays from local artists.
This event is also to commemorate Nashville's fashion and art community. Entrepreneurs, bloggers, wardrobe stylists, musicians, painters, makeup artists, media personalities, and all other creatives are encouraged to attend to mix and mingle.
About I AM THE LIST EVENTS I AM THE LIST EVENTS is a curation of creative and unique experiences aimed to provide an overall wonderful time. The company's events are fused with Fashion, Art, Music and out of the box themes that guests can enjoy. This 2nd Annual event will be hosted by newlywed couple, Greg and Taniesha Westbrook. The Westbrooks aim to bring content and events to the Nashville community that inspire love.
About I AM THE LIST I AM THE LIST is a lifestyle brand and platform that was created to inspire creatives to take ownership of being empowered in business. Headquartered in Nashville, TN, the IAMTL team hits the ground running every day to provide resources, content and clothing to the “Creative Entrepreneur.”